Having a website, doing on-page and off-page optimization and analyzing visitors isn’t everything what webmasters and internet marketers should do. You need to find out how your website is ranking in a variety of search engines (at least Google, Yahoo and Bing). This applies for every single keyword you’re interested in. Knowing the search engine result page (SERP) position is essential to comprehend the traffic volume, any fluctuations in income or simply every other parameter that might be related to search engine ranking.
Generally speaking you are able to track few keywords manually. You can simple enter that phrase in browser and check position of one’s target page. Nevertheless the manual approach lacks many important steps. It’s not enough to check ranking, it is practically mandatory to record positions and other relevant data. check website ranking for keyword Having a history of positions can enable you to determine what changes to the website have contributed to some significant change in ranking. Obviously, fluctuations in positions are natural, search engine algorithms change, new websites come every day and many factors contribute to the positioning of one’s website browsing results.
The easiest way to track ranking is by using some software. There any many such tools around. Market Samurai, like, comes with an excellent rank tracker module. It tracks not merely rank positions but additionally the number of backlinks and PageRank. You only have to periodically trigger updates and all relevant data will undoubtedly be collected and stored into database. Anytime you may get the most recent data and you can also display graphs showing progress over time.
How you can use the tracking data? You can track the progress of every target keyword. If you’re doing SEO you will monitor the effectation of each change in page content or external links. The consequences aren’t immediately seen, but ultimately you must spot the difference. If the change in ranking drops significantly then this can be considered a signal of some wrong action on the website. You should not mix initial ranking fluctuations that are very common for new websites with ranking changes of older and established pages.
Anyway, rank tracker is among the tools in trade. If internet marketing is your company then you definitely are most likely using it on an everyday basis. Remember, position browsing engine results in not merely SEO, it can be a reflection of the product quality and usefulness of the content. Quality baclinks significantly contribute to raised ranking, getting them is pretty easy with good content.